Building your business can be daunting as there is so much to do and you never know where to start nor what to do next.
My biggest advice is that you need to create as much good content as you possibly can. That means that you need to be giving people useful information and try to think about solving problems.
When I am creating content, I like to think about what problems I am faced with or that I had to overcome. Try to be genuine to yourself and what you do not know research.
You want to try to create trust with your audience because your website should reflect you and your brand. If people feel that you are not genuine in what you are saying, then they will just dismiss you and you will not get the continued traffic that you need.
The biggest difficulties faced with people building a website is trying to get as many people to your business as possible. There are many ways that can help that through the content that you deliver.
Firstly, you must create good meaningful content and then using key words to help improve the search engines is important.
Search Engine Optimization
I do not know about you but how often do you use Google or Bing to try to find the answer to a question?
How often do you go past page 1?
Approximately 75% of people do not go past the first page so your aim when writing your content is to get to the top of the page so that people can find you.
Search Engine Optimization is the key to helping you to get your content in front of as many people as possible.
Search Engine Optimization also abbreviated to SEO, makes your site visible in organic search results.
Only through increasing your rankings on the various search platforms for key search phrases can you drive relevant traffic to your site. The more traffic you get the more leads you will receive and the more sales you will get.
Finding out more information about your customers behaviour is something that you can find through looking at your statistics of people going to your page or the type of services and product you have in the market place.
Once you have a big picture you can target certain keyword phrases aimed at the target market that is right for your business.
Why Use Keywords?
Keywords are ideas or topics that define what your content is about. They are the words or phrases that people search for. Ultimately, if you are providing content on that subject then you want to be the first person to be found.
As a website owner and content creator you want to be using the keywords and phrases within your content to help your audience to find you at the top of those search results.
Your goal on ranking on search engines is to ensure that your audience can find you easily enough.
As an example, if you provide health and fitness information you should be choosing words such as Exercise which would lead your audience too you. However, if you have ever done a search sometimes you can get very random pages not pertaining to your search. It is the keywords that are going to help your audience find you.
However, just choosing a keyword that is popular will not necessarily get you seen. You want to be choosing phrases and words that are going to get your content onto the first page of that search platform.
So how can you do this?
What Is Keyword Research Tools?
Using the best Long Tail Keywords can be the difference from being found by the search engines or your content lost completely.
If you just concentrate on singular keywords there is a lot of competition in this area.
Example – Womenswear Boutique Shop
You might want to use dress to send traffic to your website, but it would be hard to rank above places such as Marks & Spencers or John Lewis for instance.
However, if you used a longer phrase such as Organic Cotton Dresses for the Over 50’s anyone looking for this particular clothing would quite possibly find you first or at least on the first page.
So how do you know what these words are?
There are over 500 million brand new search terms being used every day. It is important to have a keyword tool that can offer accurate traffic, competition, and domain insights into billions of those words. Jaaxy Research is that tool.
It is an advanced tool that can take a lot of hard work out of finding those keywords for your business. It will enable you to find those phrases that you can use in your content that will help you get to the top pages.
It is a brilliant tool for anyone in the affiliate marketing world such as me and through Wealthy Affiliate you do get this tool free with your premium membership subscription. I know that it has made my life so much better and I have a lot of my pages that have been ranked by google.
If you are not an affiliate marketer then you can still get Jaaxy research FREE for your first 30 searches.
Once you use Jaaxy Research you will not be without as you can use to create your niche, domain, and content words at a click of a button.
I have been using Jaaxy Research ever since I started my website and it really has made a big difference to me.
The competition on the world wide web is strong so you trying to get noticed among this is so key to running a successful business. Being smart and saving yourself time to produce not only good content but also articles that people will find is an important factor.
If nothing else just try Jaaxy Research out and see whether it will help you too.
Please let me know if you have any further questions or would like any advice in the comments below.